A number of burger eating places have been getting warmth on social media for latest value hikes, and the newest to come back underneath hearth is the favored chain, 5 Guys.
A picture of a buyer’s receipt goes viral on X and has acquired over 25.2 million views up to now, based on the platform.
5 Guys costs are uncontrolled.
$24 for one particular person
Supply: Reddit pic.twitter.com/wcXgbjGnI4
— Wall Road Silver (@WallStreetSilv) March 1, 2024
“5 Guys costs are uncontrolled,” the person @WallStreetSilv wrote on prime of a photograph of a $24.10 receipt for one individual that featured a $12.49 bacon cheeseburger and a $5.19 order of small fries with a drink and gross sales tax.
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“I suppose I used to be anticipating about $12 to $15 per particular person for 5 Guys,” the person wrote. “What’s the correct amount as of late?”
Viewers had been shocked on the whole, complaining that costs of quick meals chains have reached an “unattainable” excessive.
“5 {dollars} for a small fry is freeway theft,” one person stated. “It is actually only a potato and a few salt. Price them 1 / 4 to make.”
“For this reason I not go to 5 Guys, not as a result of I can not afford it however as a result of it’s worthwhile to draw the road sooner or later,” one other stated.
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In response to MoneyGeek, the typical value of a 5 Guys meal in 2022 was $19.95.
In a latest interview, the Director of Operations-APAC at 5 Guys Worldwide, Iain Ross-Mackenzie, defined that larger costs had been because of the firm utilizing contemporary components.
“We wish to put management again within the shopper’s pocket,’ Iain stated. “Nothing is frozen. We solely ever use contemporary components.”
Earlier this yr, McDonald’s was criticized for elevating costs, and rival chain Wendy’s revealed that it will be experimenting with a “dynamic” pricing mannequin.
5 Guys didn’t instantly reply to Entrepreneur’s request for remark.
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